SHIFT: How Top Real Estate Agents Tackle Tough Times

$14.99
Learn how to change your focus when markets shift, and get ahead of the competition. The tactics that jump-start your business in tough times will power it forward in good times.
In stock
Article number: 7-018

SHIFT explores twelve proven strategies for achieving success in any real estate market, including

  • Master the Market of the Moment: Short Sales, Foreclosures, and REOs
  • Create Urgency: Overcoming Buyer Reluctance
  • Re-Margin Your Business: Expense Management
  • Find the Motivated: Lead Generation
  • Expand the Options: Creative Financing

 

"Change happens. It's natural. It's ever present. It's reoccurring. So when markets shift you need to as well. No one explains this better in the real estate industry than my good friend Gary Keller and his team of talented co-authors. Their latest book, SHIFT, is perfect for all real estate professionals. It captures the very essence of a shifting housing market and what Realtors need to do to thrive therein. SHIFT will help you alter your focus and your actions to ensure that you get your head back in the game and increase your market share, irrespective of strong or weak market conditions. It's a great book – read it today."
--Stefan Swanepoel, author of Swanepoel TRENDS Report

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